FAVORITE SPOTS

MARKETING RESOURCES / ORGANIZATIONS

http://www.marketingpower.com
      American Marketing Association, national marketing organization
http://www.amasv.org
     Sacramento Valley Chapter of the American Marketing Association
http://www.marketingprofs.com
     marketing resources for marketing professionals
http://technorati.com
     search engine portal for blogs, competing with Google and Yahoo
http://www.businessweek.com/innovate
http://www.businessweek.com/innovate/brandequity
http://www.inc.com
http://www.fastcompany.com

DESIGN / BRANDING

http://www.aiga.org
http://www.brandweek.com
http://www.dmi.org/dmi/html/index.htm

EMAIL SITE / PROVIDERS

http://www.clickmailmarketing.com
     Email marketing portal
http://www.constantcontact.com/index.jsp
http://email.exacttarget.com
http://www.myemma.com
provider
http://www.verticalresponse.com

BOOKS

http://www.inc.com/multimedia/slideshows/content/
the-best-books-for-business-owners-2008_pagen_5.html

http://www.amazon.com/gp/bestsellers/books/2698

Brand Clout: Maintaining Relevance and Profitability Amidst
Constant Change
     Dennis Flynn
Creating Competitive Advantage
     Jaynie Smith
How to Create, Win & Dominate Markets
     Philip Kotler
Marketing Campaign Development
     Mike Gospe
Selling the Invisible
     Harry Beckwith

branding

Emotional Branding
     Marc Gobe
The Brand Gap: How to Bridge the Distance between
Business Strategy and Design
     Marty Neumeier

sales

Spin Selling, The Fieldbook
     Neil Rackham
Questions: The Answer to Sales
     Duane Sparks
Hope is Not a Strategy: Six Ways to Winning the Complex Sale
     Rick Page
Knock Your Socks Off Selling
     Jeffrey Gitomer & Ron Zemke

old standbys

Guerilla Marketing
     Jay Conrad Levinson
Guerilla Publicity
     Jill Lublin

MARKETING NEWSELETTERS

http://www.marketingprofs.com
http://www.marketingsherpa.com
http://www.raintoday.com