The Border Governors Conference is attended by governors and state agency representatives from 10 member states to address important border issues affecting the United States and Mexico. The 2008 topic “Water and Border Climate Change,” called for a bilingual report abundant in infographics and technical data.

To make this information reader-friendly and less intimidating to a non-technical audience, the publication incorporated a highly visual approach: extensive use of dramatic water and drought landscape photographs; color zones for sidebar info and figures/charts. Use of pull-out text emphasizes essential points and enhanced understanding of content.